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Business Game Changers Radio with Sarah Westall: BREAKTHROUGH - Glasses for the Color Blind Could Help Over 300 Million People See Normal Color for the First Time

  08/01/2016  12:00 pm PDT


There are over 300 million people in the world who are colorblind or have color vision deficiency. One in 12 men, and about one in 200 females, have some form of deficiency. People with color blindness may experience limitations with their occupation, sports, artistic pursuits, or even with basic tasks like getting dressed or identifying stop signs surrounded by trees. While color blindness is considered a mild disability, studies estimate that two thirds of those who have this condition feel it’s a handicap.


Today’s show we welcome Andrew Schmeder, CEO and co-founder of EnChroma, the company who brings color to the colorblind. Andrew and his company is the first of it’s kind to correct the balance between signals from the three photo pigments in the eye allowing people to see normal color for the first time.


This episode we dive into his invention and learn how it works, who can benefit from it, and what their strategy is to deliver it to the people who need it. It’s a fascinating discussion about a huge problem with an innovated solution that can help people see color for the first time.


You can learn more about Andrew and his company at


After the interview with Andrew, I air part of an interview I did with Gary Miller, CEO of SDR Ventures. His firm helps companies sell their businesses for the most money possible. He also shares how he sold his own company to IBM for the highest multiple in IBM history. It’s a must listen for anyone who wants to learn how to increase the value of the business they manage.


To hear the full podcast go to



Sarah Westall

BUSINESS GAME CHANGERS 12PM PT / 3PM ET Business Game Changers with Host Sarah Westall covers the big issues, disruptions, and cutting edge innovation. Each episode bri...

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Andrew Schmeder

Andrew Schmeder is the CEO and co-founder of EnChroma. He has led the company since it’s founding in 2010 to bring color to the colorblind. His company is the first of...

Find out more »
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