Guest Profile

Jess Arce

Jess Arce, aka Coach Jess, is the founder and CEO of I Am Not Dumb, Inc. Jess struggled in school her entire life, not knowing why. While attending college in Los Angeles, she met her husband. They married in 1992 and had four children together. Their eldest child was academically advanced, however, their second child struggled immensely with fine motor skills and then academically. This led Jess on a mission to discover what was going on with her daughter. Fast forward several years, Jess got answers and in turn solutions that today Jess shares with others.


In 2015, Jess started her business, Lexia Learners, and today she expanding her reach to inform, educate and elevate people throughout the United States (and perhaps beyond).