Guest Profile

Jessica Egerton

Jessica Egerton, Director of Brand Development at Cooper Tire & Rubber Company, is responsible for leading the brand strategy and marketing efforts for Cooper®. Under her leadership, Cooper® has been awarded marketing and creative achievements by both the Telly Awards and the Internet Advertising Competition. Jessica joined the company in 2014 after successful roles with Whirlpool and Masco Corporation. She is a Summa Cum Laude graduate of Boston University, where she received a BA in Psychology as well as a BS in Communications and went on to the University of Kentucky to earn her MBA in Business and Economics.